About
A Malaysian holding company, built to outlast its founders.
Sentiasa Holdings is headquartered in Kuala Lumpur and operates across Malaysia. The word sentiasa is Malay for always.
Sentiasa means always. We chose the word carefully, because it commits us to something difficult — to remain, to continue, to keep faith with the businesses we own through every cycle the next half-century will bring.
We are owners, not investors. The distinction matters. Investors hold positions; owners hold responsibilities. We mean to discharge ours seriously, and for a very long time.
Pinn Yang
Co-Founder & Executive Chairman
Rui Mei
Co-Founder & Managing Partner
Founded
2026
Headquarters
Kuala Lumpur
Markets
Malaysia
Structure
Long-Term Capital